We don’t usually travel to Westwood Village from our lovely Los Feliz abode— there’s traffic there. And sorority girls who wear Lululemon pants to do non-yoga activities. But the other day we found ourselves on that side of town for a meeting and, while lost and looking for our car, stumbled upon Profeta, a charming Italian-style coffee shop that had nary a hint of the chain store feeling becoming increasingly common in caffeine purveyors these days.

Embarrassingly, we asked the barista how long they’d been open and it seems Profeta has been serving perfect strength Americanos for seven years. Whoops. But he added that we aren’t the only ones who have never before noticed the tiny shop and its cozy courtyard — he gets asked that same question multiple times each day. Assuming he wasn’t just saying that to make us feel better for being dumb, here’s hoping we’ve just shined a light on a wonderful new espresso place in Westwood for you, too.

7 a.m. to 7 p.m., seven days a week. 1129 Glendon Ave., L.A. 310-208-3375. espressoprofetala.com

Karl Lagerfeld, an undisputed master of creative design, happens to be a master of crap when it comes to sound bites. In his time he’s insulted everyone from housewives to the overweight to ladies who dress like sluts without the intention of actually sleeping around (how dare!). And apparently he’s now targeting those who dress for comfort, too.

“Sweatpants are a sign of defeat. You lost control of your life, so you bought some sweatpants.” Lagerfeld once said, according to a Lynn Yaeger-penned piece on Vogue.com about his upcoming collection for Macy’s.

I’d never read that nugget of wisdom before. And I must respectively disagree.

For starters, I don’t know many people who have actually “bought” sweatpants. Sweatpants come free from Bar Mitzvahs, sorority formals and hurried walks of shame. Only an asshole actually buys sweatpants. In fact the same kind of asshole who buys sweatpants buys $100 temporary Chanel tattoos, too.

And the vast majority of sweatpants wearers are not wearing them because they’ve lost control of their lives. They’re wearing them because they spent the day with a thong up their ass in a tight pair of jeans and feel like breathing again.

For me personally, after a long day of managing my start up company, meeting my freelance deadlines, writing for my website, taking business development meetings, corresponding with my team, answering e-mails, covering events in four inch heels and — only if I’m lucky — running an errand or two, I do quite enjoy slipping into my favorite pair of Highland Park High School Class of 2002 sweats and directing my brain away from everything but the Real Housewives of New Jersey for a full two hours before I pass out, wake up and do it all over again.

Whenever feelings of defeat do happen to strike (which they inevitably  do at some point of pretty much every single day), I don’t run for my sweatpants and give up. I take inventory of my goals and where I am on my path to achieving them. I look through my records to see which jobs owe me money. I clean off my desk. I cook a healthy meal. I go to the gym. I try on an amazing outfit and prance around my living room like a fool. I think about something I’ve done that makes me feel proud. I call someone I love. I go for a drive and listen to Motown. I may even cry. Then I come back home, stop whining, and put my eye right back on the prize.

Because that’s what we women do, whether we’re wearing a $5,000 Chanel suit or a pair of sweatpants that we “bought.”

Seeing that Karl is about to sell his designs at Macy’s — better known as a middle American Mecca — he’d better get used to being around pretty much everyone he’s ever offended in his life — pudgy, sweatpants-wearing, chocolate-loving housewives included.

Wouldn’t it be funny if one of them sat on him?

Photo: Karl Lagerfeld posed with Beth Ditto, who weighs more than 105 lbs., and survived. Imagine that. 

We gasped when we heard the news that Kate Middleton would be doing her own makeup for her big day. After all, a girl’s wedding day is the most important day of her life (so, uh, they say)…especially when it’s being viewed and scrutinized by millions of people across the globe.

But the risky move paid off. Kate, who took private lessons with London-based makeup artist Arabella Preston, created a natural looking palette on herself–opting for soft smoky eyes, subtly blushed cheeks and nude lips.

The unfettered bridal look was further enhanced by a hairdo created by Kate’s longtime stylists James Pryce and Richard Ward. According to the salon’s website, the bride’s hairstyle is dubbed the “Demi-Chignon– an up-do style which combines a classic bridal look with a regal, couture finish.”

Spiel the beans: Would you do your own bridal makeup?

It stands to reason that any descendant of the breathtakingly gorgeous Marlon Brando would be blessed in the gene pool. So we were beyond thrilled with a new campaign for Swiss watchmaker TechnoMarine featuring the late actor’s grandson, Tuki Brando.

The hazel-eyed fox (who is in med school in France…talk about brains and beauty) joins a bevy of international stars in the stunning ads for the timepieces. In the campaign, which launches in June, each star wears a vibrant watch over one eye like a patch. TechnoMarine CEO Jacques-Philippe Auriol told WWD that the photos were made to resemble a gallery of portraits and will gradually be added to with more stars over the next 10 years. The watches range in price from $300 to $3,000 and can be fully customized. Visit TechnoMarine to see the making of the ad campaign.

Down on the tennis court, it’s a bird. It’s a plane. It’s…Serena Williams…in, uh, a neon pink spandex jumpsuit. The tennis star tweeted this picture of herself earlier this at practice for the first time since suffering a pulmonary embolism in February. Williams is no stranger to interesting fashion ensembles on the court, typically sporting bright colors, cutout tops, barely-there bottoms and chunky jewelry. Despite the outfit oddity, we are thrilled to see the tennis champ healthy and back at work — even if she resembles Always Sunny in Philadelphia’s hilarious Green Man. Here’s a clip that is well worth watching:

The International Herald Tribune’s Suzy Menkes recently interviewed Lady Gaga following Nicola Formichetti’s pitch-perfect show for Thierry Mugler in Paris. Judging from the video, the following is clear:

1. Gaga’s prosody is going from over-enunciated to mysteriously international and will likely eclipse Madonna’s faux-British speech patterns by summertime.

2. Gaga cannot bear the fact that, as Menkes basically points out, she was in the first grade when Thierry Mugler showed his first couture collection in 1992. Gaga responds to the question as though Menkes had busted her for wearing Keds on a midnight trip to Yogurt Stop.

As “Born This Way” so clearly belts out, Gaga wants us to believe she has always existed, that she bears stigmata, that she is The Voice of Your Generation. But as has always been the case, humility never goes out of style. It’s even more flattering when wearing 9-inch McQueen heels.

Catch the video here.

Calvin Klein’s been scoring some red carpet coups that have been impossible to sniff at–most notably Emma Stone’s flawless peach gown at the Golden Globes. On Thursday in New York, women’s designer Francisco Costa continued to do what he does best—understated looks made mesmerizing thanks to his prowess for cut and innovative fabrics. Hollywood falls in and out of love with elegantly simple looks, but we’re glad it’s at least quasi-infatuated with less-is-more this year. Too many tricks and you fail to notice the woman wearing the frock, if you allow us to bastardize a Coco Chanel quote for just a moment.

View the full collection via NYT here. —Krista Jennings

Tibi Spring 2011 web campaign features Olivia Palermo, who chose the Tibi clothes that she’d ideally like to wear during fashion season, styled it with her own accessories. A cute idea. But the photo spread has us yearning for L.A.; where else can you eat a gourmet salad outside at a cafe in mid-February?  See the fabulousness below:

“Mr. Blass and his style-besotted entourage— the likes of Nan Kempner and Nancy Reagan in her White House years — are exerting a ghostly presence on the runways this week, as a handful of hopefuls try to fill the designer’s tall shoes. While the house that bears his name is ironically not among them — the label has yet to find a credible identity — Mr. Blass, who died in 2002, is gathering acolytes. Jason Wu, Thakoon Panichgul and Prabal Gurung — each of whom, not incidentally, sealed his reputation by dressing Michelle Obama — are among those turning out polished, mannerly looks that seem destined for Beekman Place or, for that matter, the Beltway.” —Ruth La Ferla, The New York Times, Feb. 15, 2011.

There’s never a bad time to lapse into Blass nostalgia. La Ferla indulges us at a timely moment, however, and reminded us of this famous 1967 Veruschka dress shot by Richard Avedon. Try not to jump for joy.

WWD has the exclusive on the Mulleavy sisters’ new collection for Opening Ceremony. And it’s worth seeing: Designer collabs are nearly compulsory these days for those working in the trade, and Opening Ceremony isn’t always a sure bet, but this collection is spot on (Barneys New York also carries the line, as well as some international retailers). Prices range from $250 to over $2,000 for a lace-up leather jacket.

“We were kind of thinking about dusty landscapes — it could be here in California, it could be in any of those places that you imagine on a road trip,” said Laura Mulleavy. “I think that’s pretty much a universal look within the U.S.”

If you’ve got a subscrip to Women’s Wear, click here. Otherwise we’re sure the looks shot by the trade mag in today’s issue will be all over some unscrupulous blog soon.

WWD’s Bridget Foley calls the Mulleavys “dual high priestesses of American Artful Chic.” Great description. We concur. —Krista Jennings