Chanel launches temp tattoos. We wonder when we transported back to 1998.

chanelChanel is one of those labels style hounds tend to never question (Balenciaga is another that comes to mind). If a plastic grocery bag had the double-Cs on it, people would lust after it.

But really, the French house routinely swims against the fashion tides — turning out pieces you know you’d never wear if they didn’t have Chanel cache. Who else could get us to wear Grandma-tweed blazers? And how ’bout those hayseed clogs the brand showed for Spring? Whacksville.

And now the brand is pushing yet another white-trash trend: Temporary tattoos. The ones it showed on the Spring 2010 runway.

Dubbed a “beauty accessory,” Les Trompe L’œil de Chanel (a fancy way to say temporary tats) will be released in Chanel stores on March 1. They come in a sheet bearing of 55 different designs — birds, flowers, pears, necklaces, etc. — that last about a week. Yours for the bargain price of around $90 bucks.

It’s disturbing to think about fashion victims running around in temp tattoos they’ve shelled out nearly $100 for. And oh how elegant they will be 4-5 days in, when they’re chipping and peeling like week-old Wet ‘n Wild nail polish!

Our advice: Let the fashion minions test-drive this corporate swindle. Walk away.

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