Anyone I know who has ever gone into American Apparel for their Halloween costume has likely backed up that decision with four grueling prior weeks at the gym. Because chances are they’re showing major skin. Studio 54 waiter clad in white short-shorts and lime-green sweatbands–that’s you, Max.Or 80s-inspired “Body Fuzion” instructors in teal leotards and pink headbands (brava, Robin).
But not quite my cup of tea–I’m currently estranged from LA Fitness. So I was surprised to see some cool costumes courtesy of American Apparel’s blog, ones that screamed neither go-go boy nor jazzercise. Rather, the L.A.-based company chose a Royal Tenenbaums motif, using AA-manufactured attire or vintage pieces from the brand’s California Select project. The vintage pieces–two-button suit jacket on him, lemon spring skirt on her–make the costume. But refreshing looks nonetheless, and a new take on the brand’s basics.
Sex sells, as Charney’s ad campaigns have proven. But a little class inspires. Especially when it’s in homage to Wes Anderson movies.
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